# HexaFloww vs Omnisend: Cart Recovery on WhatsApp

_Source: https://hexafloww.com/compare/hexafloww-vs-omnisend · Competitor facts last verified 2026-10-09_

> **Quick answer:** For Indian D2C brands, HexaFloww is the better fit: it sends abandoned-cart and order updates on WhatsApp and email, with a social inbox, AI replies and Google reviews, at a flat rupee price from ₹999/month. Omnisend is the stronger pick for global stores that rely on email, SMS and web push, with a free plan and free migration.

## Key takeaways

- Omnisend covers email, SMS and web push notifications; its pricing page doesn’t list WhatsApp.
- HexaFloww runs Shopify abandoned-cart and order journeys on WhatsApp and email, with number-protection rails.
- Omnisend has a free plan for 250 contacts; paid plans are in US dollars and grow with your contacts.
- HexaFloww adds an inbox for WhatsApp, Instagram, Messenger and TikTok, AI replies and Google review tools.
- Omnisend leads on SMS, web push, free migration and 24/7 live chat support on every plan.

Omnisend is a well-known e-commerce marketing platform for email, SMS and web push, with a free plan and support on every tier. It’s built for stores whose customers read email and texts.

In India, shoppers open WhatsApp far more than email or SMS. This page compares the two on email, WhatsApp cart recovery, the inbox, AI, reviews and booking, pricing, SMS and push, support and multi-brand use. HexaFloww is our product, so read it as an informed opinion — every Omnisend fact is taken from Omnisend’s own website.

## Quick verdict

Omnisend is a capable, affordable e-commerce platform for email, SMS and web push. HexaFloww is built for Indian D2C: WhatsApp and email cart journeys with safety rails, a social inbox, AI replies and Google reviews, at a flat rupee price.

**Choose HexaFloww if:**

- Your shoppers respond on WhatsApp more than email or SMS
- You want email and WhatsApp in the same cart journey
- Customers message you on Instagram and Facebook
- You want a flat price in rupees
- You run several brands or client stores on one plan

**Choose Omnisend if:**

- You rely on SMS or web push notifications
- You want a free plan to start
- You want the provider to migrate your data for you
- You sell mainly to customers outside India

## Feature comparison

| Feature | HexaFloww | Omnisend |
| --- | --- | --- |
| Drag-and-drop builder & templates | Yes — Builder with reusable templates | Yes — Email builder with e-commerce templates |
| A/B testing | Yes — Content or send time, automatic winner | Yes — A/B testing |
| Shopify cart & order journeys | Yes — Cart, placed, fulfilled, delivered and cancelled triggers | Yes — E-commerce automation workflows |
| Free plan | No — 3-day trial instead | Yes — 250 contacts, 500 emails a month |
| WhatsApp campaigns & journeys | Yes — Every plan, from ₹999/month | No — Not listed |
| WhatsApp safety rails | Yes — Consent, frequency caps, quality auto-pause | No — Not applicable |
| SMS | No — Not offered | Yes — Per-message pricing by country |
| Web push | No — Not offered | Yes — 500 a month free; unlimited on paid plans |
| Social inbox | Yes — WhatsApp, Messenger, Instagram and TikTok | No — Not offered |
| AI | Yes — AI replies to customers, AI marketing assistant | Partial — AI form builder, audience trends and insights |
| Google reviews & SEO | Yes — Review replies, posts, Search Console, GA4, SEO audit | No — Not offered |
| Migration & support | Partial — Self-serve import and HubSpot/Shopify sync | Yes — Free migration; 24/7 live chat on every plan |
| Currency | Yes — Rupees, GST added at checkout | Partial — US dollars |
| Price driver | Yes — Flat plan, not limited by contacts | Partial — Contacts, plus SMS usage |
| Multiple brands / clients | Yes — 3–10 projects on Growth, Pro and Business | Partial — Each store priced on its own contacts |

## E-commerce email: both are capable

Both platforms cover what a growing store needs from email.

### HexaFloww

- Drag-and-drop builder and reusable templates
- A/B tests on content or send time, with automatic winner
- Smart Send at each contact’s usual opening hour
- Dynamic segments on Shopify fields, opens and clicks

### Omnisend

- Email builder with e-commerce templates
- Segmentation and A/B testing
- Reports comparing email and SMS performance

**Verdict (Tie):** A tie for everyday store email.

## Abandoned-cart recovery: WhatsApp vs email and SMS

Omnisend recovers carts with email, SMS and push. HexaFloww adds WhatsApp — the channel Indian shoppers check most.

### HexaFloww

- Shopify abandoned-cart trigger on WhatsApp and email
- Order placed, fulfilled, delivered and cancelled messages
- “Where’s my order” replies verified against the buyer’s number
- Consent checks, frequency caps and quality-based auto-pause

### Omnisend

- Cart recovery by email, SMS and web push
- No WhatsApp channel listed

> “Email the abandoned-cart reminder first, then WhatsApp anyone who hasn’t opened it in a day.”

**Verdict (HexaFloww):** HexaFloww wins for Indian shoppers who live on WhatsApp.

## One inbox for WhatsApp, Instagram and Facebook

Shoppers ask about sizes, delivery and returns in DMs. HexaFloww puts them in one place.

### HexaFloww

- WhatsApp, Messenger, Instagram DMs and TikTok in one inbox (Growth)
- Facebook and Instagram comment replies
- Assignment with an email to the assignee

### Omnisend

- No social or chat inbox

**Verdict (HexaFloww):** HexaFloww wins — Omnisend has no conversations inbox.

## AI: customer replies vs marketing insights

Omnisend’s AI helps you build forms and spot trends. HexaFloww’s also answers your customers.

### HexaFloww

- AI auto-reply trained on your website, documents and notes
- Removes any link that isn’t from your own site
- Scores every inbound chat for buying intent
- AI marketing assistant for campaigns and segments

### Omnisend

- Build forms with AI
- Spot audience trends and get AI insights

> “Do you have this kurta in medium, and when will it reach Pune?”

**Verdict (HexaFloww):** HexaFloww wins for AI that talks to shoppers.

## Google reviews and WhatsApp booking

Brands with stores, studios or consultations need to be found on Google and take bookings. HexaFloww covers both.

### HexaFloww

- Reply to Google reviews with AI-drafted suggestions
- Google Business Profile posts, Search Console and GA4
- WhatsApp booking with reminders and Google Calendar sync

### Omnisend

- No Google review or SEO tools
- No booking calendar listed

**Verdict (HexaFloww):** HexaFloww wins for brands with a local presence.

## Pricing: free start vs flat rupees

Omnisend is cheap to start and grows with your contacts in dollars. HexaFloww costs more on day one but stays flat as your list grows.

### HexaFloww

- Flat ₹999–₹6,999/month, before GST
- Not limited by how many contacts you have
- Pay in rupees through Razorpay with GST invoices

### Omnisend

- Free plan for 250 contacts
- Standard from $11.20 and Pro from $41.30 a month, with an introductory discount
- Prices rise with contacts; SMS billed per message

**Verdict (Tie):** A tie: Omnisend for small lists, HexaFloww as your list grows.

## Several brands or clients on one plan

Agencies and multi-brand D2C groups need separate data per brand without paying per list.

### HexaFloww

- 3 projects on Growth, 5 on Pro, 10 on Business
- Each project has its own contacts, channels and team access
- One flat price for all of them

### Omnisend

- Each store account priced on its own contacts

**Verdict (HexaFloww):** HexaFloww wins for running several brands on one subscription.

## SMS and web push: Omnisend’s edge

Omnisend covers two channels HexaFloww doesn’t.

### HexaFloww

- No SMS or web push notifications
- Reminders and updates go over WhatsApp and email

### Omnisend

- SMS priced per message by country and volume
- Web push: 500 a month free, unlimited on paid plans

**Verdict (Omnisend):** Omnisend wins if you need SMS or web push.

## Support and migration: Omnisend’s edge

Omnisend makes switching and getting help easy, even on its free plan.

### HexaFloww

- Self-serve CSV import with field mapping
- Automatic contact sync from Shopify and HubSpot

### Omnisend

- Free migration of contacts, data and segments
- 24/7 live chat and email support on every plan, including free
- Account expert for accounts spending $400+ a month

**Verdict (Omnisend):** Omnisend wins on done-for-you migration and support.

## Pricing

Omnisend starts free and grows with your contacts in US dollars. HexaFloww is a flat rupee price with WhatsApp included.

### HexaFloww

Flat monthly plans in rupees, limited by projects, seats and AI credits — not by how many contacts you talk to.

| Plan | Price | What you get |
| --- | --- | --- |
| WhatsApp Only | ₹999/mo | WhatsApp marketing, AI assistant, segments, automations · 1 project, 3 seats |
| Growth | ₹1,999/mo | Adds email, social inbox, Google Business Profile, SEO tools · 3 projects, 5 seats |
| Pro | ₹3,999/mo | 5 projects, 10 seats, 5,000 AI credits |
| Business | ₹6,999/mo | 10 projects, 20 seats, 25,000 AI credits |

- Prices before GST; pay in rupees through Razorpay
- Annual billing saves up to 20%
- WhatsApp message fees are billed separately by Meta
- 3-day free trial with Growth features, no card required

### Omnisend

Free plan, then paid plans in US dollars that scale with contacts; SMS charged per message.

- **Free:** 250 contacts, 500 emails and 500 web push notifications a month
- **Standard:** From $11.20/month with an introductory discount; 500 contacts, 6,000 emails a month
- **Pro:** From $41.30/month with an introductory discount; 2,500 contacts, unlimited emails, SMS credits
- **Custom:** Quote for lists over 150,000 active profiles
- **SMS:** Per message by country and volume

## Where Omnisend is the better choice

- **SMS and web push:** Two extra channels for stores whose customers use them.
- **Free plan:** Free forever for up to 250 contacts.
- **Free migration:** Omnisend moves your contacts, data and segments for you.
- **Support for everyone:** 24/7 live chat and email support on every plan.

## Who should choose which

- **Indian D2C & Shopify brands:** HexaFloww — Cart and order journeys on WhatsApp and email, plus Instagram DMs, at a flat rupee price.
- **Brands with stores or salons:** HexaFloww — WhatsApp booking, Google review replies and Instagram DMs in one plan.
- **Marketing agencies:** HexaFloww — Several client stores on one plan, each with separate data and channels.
- **Restaurants & cloud kitchens:** HexaFloww — WhatsApp offers, Google reviews and social DMs without per-contact pricing.
- **Global stores selling abroad:** Omnisend — Email, SMS and web push for markets where those channels dominate.
- **Very small new stores:** Omnisend — A free plan for up to 250 contacts while you get started.

## Switching from Omnisend

Moving is mostly about your Shopify connection, contacts and journeys. WhatsApp and social accounts connect fresh in HexaFloww.

1. **Connect Shopify** — Connect your Shopify store so customers, carts and orders sync into HexaFloww.
2. **Export your contacts** — Export your Omnisend contacts and segments as a CSV, including custom properties.
3. **Export unsubscribes** — Export unsubscribed contacts so they go straight onto the suppression list.
4. **Connect your sender** — Add your own SMTP or AWS SES account and send a test email.
5. **Connect WhatsApp** — Connect your WhatsApp Business number and submit cart and order templates.
6. **Rebuild cart journeys** — Recreate abandoned-cart and post-purchase journeys with email and WhatsApp steps.

Collect WhatsApp opt-in at checkout before your first WhatsApp cart reminder — consent is required.

## The bottom line

Omnisend is a capable, affordable e-commerce platform and a great fit for stores whose customers respond to email, SMS and web push.

But for Indian D2C brands whose shoppers live on WhatsApp and Instagram, HexaFloww recovers carts there — with email, a social inbox, AI replies and Google reviews — from ₹999/month, billed in rupees.

## Frequently asked questions

### Is HexaFloww a good Omnisend alternative for Indian stores?

Yes, if your shoppers are on WhatsApp. HexaFloww covers email campaigns and Shopify cart and order journeys like Omnisend, and adds WhatsApp with safety rails, a social inbox, AI replies and Google reviews at a flat rupee price. Omnisend is stronger if you depend on SMS and web push.

### How much does Omnisend cost?

Omnisend’s pricing page lists a free plan for 250 contacts and 500 emails a month. Standard is listed from $11.20/month and Pro from $41.30/month with an introductory discount, rising with your contact count. SMS is charged per message by country, and a custom plan is available for large lists.

### How much does HexaFloww cost?

HexaFloww starts at ₹999/month for the WhatsApp Only plan. Growth costs ₹1,999/month and adds email, the social inbox and Google Business Profile tools. Pro is ₹3,999 and Business is ₹6,999. Prices are before GST, and WhatsApp message fees are billed separately by Meta.

### Does Omnisend support WhatsApp?

Omnisend’s pricing page lists email, SMS and web push notifications as its channels, not WhatsApp. HexaFloww includes WhatsApp campaigns and journeys in every plan from ₹999/month, on Meta’s official API.

### Which is better for abandoned-cart recovery in India?

For Indian shoppers, WhatsApp usually gets far more attention than email or SMS. HexaFloww can send the first cart reminder by email and follow up on WhatsApp if it isn’t opened, all in one journey. Omnisend recovers carts with email, SMS and web push.

### Does Omnisend have a free plan?

Yes. Omnisend’s free plan includes 250 contacts, 500 emails and 500 web push notifications a month, and it can be used indefinitely. HexaFloww has no free plan; it offers a 3-day trial with Growth features and no card.

### Does HexaFloww send SMS or push notifications?

No. HexaFloww uses WhatsApp and email for offers, cart reminders and order updates. If SMS or web push is essential to your store, Omnisend is the better fit.

### Can I move from Omnisend to HexaFloww?

Yes. Connect your Shopify store so customers, carts and orders sync, export your Omnisend contacts and unsubscribes as a CSV and import them, then connect WhatsApp and rebuild your cart and order journeys.

## Sources

- Omnisend’s official pricing page — plans, prices, contacts, email, SMS and push limits, migration and support — checked 9 October 2026
- HexaFloww pricing and product — plans, limits, trial and features — our own product